Mattel (MAT) Expands Digital Partnership With Outright Games
MattelMattel(US:MAT) zacks.com·2024-05-23 15:46

Mattel, Inc. (MAT) has announced a strategic multi-year partnership with Outright Games, a top publisher of family-friendly interactive entertainment. This collaboration will launch three new games — Matchbox Driving Adventures, Monster High: Skulltimate Secrets and Barbie Project Friendship — across all consoles and PCs before the end of 2024.This partnership is a significant step in Mattel's strategy to deepen engagement in the digital gaming sector. Leveraging its iconic brands, Mattel aims to create com ...

Mattel (MAT) Expands Digital Partnership With Outright Games - Reportify