Walmart adds pet telehealth perk to membership program

Group 1 - Walmart is expanding its subscription-based membership program by offering a vet telehealth service in partnership with Pawp, providing exclusive services for Walmart+ members [1][2] - The new benefit aims to provide a free pet health service for Walmart+ members, addressing rising costs and access issues in traditional veterinary care [2] - The pet care industry is projected to grow to $277 billion by 2030, indicating significant market potential for Walmart's initiatives [2] Group 2 - Walmart's loyalty program, Walmart+, costs $98 per year or $12.95 per month, and members enjoy various benefits including free deliveries, discounts, and early access to promotions [3] - The company's CFO noted that members engage more frequently and spend more than non-members, highlighting the program's effectiveness in driving customer loyalty [3] - Walmart has previously launched Walmart Pet Care and opened its first Pet Services Center in Georgia, indicating a strategic focus on the pet care market [2]