Taboola Signs Exclusive Deal with Foundry to Power Content Recommendations Across its Network of Consumer Sites Including Macworld, PCWorld, TechHive, Tech Advisor, and More

Core Insights - Taboola has announced a partnership with Foundry, a division of IDG, Inc., which attracts 28 million monthly visitors [1][2] - The partnership aims to enhance Foundry's audience growth, user engagement, and revenue through Taboola's products [2][3] Company Overview - Taboola specializes in powering recommendations for the open web, utilizing artificial intelligence to enhance user engagement and monetization for digital properties [4] - The platform is used by various digital properties, including major names like Yahoo, CNBC, and BBC [4] - Approximately 18,000 advertisers leverage Taboola to reach nearly 600 million daily active users [5] Partnership Details - Foundry is implementing Taboola Feed and Explore More to provide personalized content recommendations and improve user engagement on its technology sites [2][3] - The partnership is expected to help Foundry optimize user experiences and increase session depth for visitors coming from social media and apps [2][3]