Celebrate 140th Anniversary of the Ball® Brand with New Keepsake Jar

Core Insights - Ball® mason jars are celebrating their 140th anniversary by launching a new Collector's Edition Ball® 140th Anniversary Jar and the Try It All Sweepstakes to promote various uses of the jars [2][3] Company Overview - The Ball® brand, known for its mason jars, has a rich history dating back to 1884 when the first glass jar was produced by the Ball Brothers Glass Manufacturing Company [6] - The brand is part of Newell Brands' global portfolio, which includes several well-known consumer goods brands [7] Product Launch - The new Collector's Edition Ball® 140th Anniversary Jar features a vintage embossed design inspired by patterns from the 1880s and is BPA-free, suitable for canning, crafting, and more [4] - The jars are sold in sets of 4 Regular Mouth jars with bands and SureTight® lids, which can seal contents for up to 18 months, available at major retailers for an MSRP of $14.99 [4] Marketing Initiative - The Try It All Sweepstakes aims to engage hobby enthusiasts by offering 300 participants a chance to win kits that include the new jar and supplies for canning, baking, and gardening [2][4] - The initiative reflects the brand's evolution beyond traditional canning, showcasing its versatility and encouraging creativity among consumers [4]