Workflow
LiveOne (NASDAQ: LVO) Enters $100B Coffee Market Acquiring Smyle Coffee in Partnership with Multi-Platinum Rapper-Actor KYLE
LiveOneLiveOne(US:LVO) Newsfilterยท2024-06-04 12:00

Core Insights - LiveOne Brands is collaborating with rapper KYLE to launch a new coffee brand called Smyle Coffee, aiming to blend music and coffee culture while promoting positivity [1][2] - KYLE emphasizes that Smyle Coffee is designed to provide premium coffee products that positively impact mental health, reflecting his personal connection to the cause [2][3] - A portion of the proceeds from Smyle Coffee will be donated to mental health charities, highlighting the brand's commitment to social responsibility [3] Company Overview - LiveOne, Inc. is a leading entertainment platform that offers premium experiences and content globally, with subsidiaries like Slacker Radio and PodcastOne [4] - The company has received accolades for its innovative approach, including the Best Live Moment award by Digiday for the "Social Gloves" PPV Event [4] Artist Profile - KYLE, known for his hit "iSpy," has a significant online presence with 5 million monthly Spotify listeners, over 2 million YouTube subscribers, and 1.8 million Instagram followers [4]