Core Insights - Match is addressing the challenges faced by singles in dating, with 20% of actively dating singles feeling that no one is right for them, by reimagining the dating journey from profiles to first dates [1] - The partnership with Jay Shetty aims to provide guidance and support for daters, focusing on what truly matters to them and encouraging a fresh approach to dating [2][3] New Features and Initiatives - Match has introduced the Date Differently Challenge, allowing members to identify and overcome their biggest dating obstacles, alongside a new Core Values feature to help members prioritize what matters most in their dating lives [2][7] - High-touch features such as 72 hours, which enables serious singles to meet in real life sooner, are designed to create more authentic dating experiences [4] Company Background - Match, founded in 1995, is a leading dating app available in eight languages across 25 countries, and is part of Match Group, headquartered in Dallas, Texas [5] - The app aims to be the top destination for single adults seeking love, leveraging its extensive reach and user base [5] Jay Shetty's Role - Jay Shetty, a bestselling author and award-winning podcast host, brings his expertise to Match, offering insights on love and relationships through various product touchpoints [2][6] - His content hub within the app provides tips for deeper connections and meaningful interactions, enhancing the dating experience for users [7]
Match and Jay Shetty Launch New Partnership To Help You Date Differently