InterDigital and Philips to Showcase Volumetric Streaming Technologies Empowering Immersive Sports Experiences at AWE USA 2024

Core Viewpoint - InterDigital and Philips are collaborating to showcase immersive volumetric video technologies at AWE USA 2024, highlighting their contributions to video standards that enhance the streaming of live and recorded sports content [6][11]. Group 1: Technology and Standards - The demonstration will focus on volumetric video, which captures 3D representations of real-world objects and scenes, requiring specialized compression techniques defined by the MPEG Visual Volumetric Video-based Coding (V3C) standard [1][2]. - InterDigital's expertise includes immersive codecs, video point cloud compression (V-PCC), haptics, and MPEG immersive video (MIV) extensions, while Philips contributes to six degrees of freedom (6DoF) immersive codec and content creation pipelines [7][8]. Group 2: Market Trends and Applications - Sports clubs and leagues are increasingly seeking innovative ways to attract viewers, with immersive and interactive volumetric sports content enhancing fan engagement and control over viewing experiences [3]. - The collaboration aims to deliver crisper and more dynamic immersive content across various devices, capitalizing on the growing trend of streamed sports content consumption [8]. Group 3: Event Details - The AWE conference will take place from June 18 to 20, 2024, in Long Beach, California, where the companies will present their innovations at Booth 233 [6][11]. - A talk titled "Empowering Immersive Sports Experiences" will be delivered by senior representatives from both companies, providing insights into their contributions to video codecs and volumetric capture technologies [11].