Walmart to Relaunch Private-Label Fashion Brand ‘No Boundaries'
WalmartWalmart(US:WMT) PYMNTS.com·2024-06-13 22:04

Walmart will relaunch its private-label fashion brand No Boundaries in stores and online July 16.Aimed at young adults, the No Boundaries brand has been refreshed by a Generation Z-focused design team, the retailer said in a Thursday (June 13) press release.“Refreshing our private brand portfolio is critical to our fashion strategy as we evolve our assortment to resonate not only with our core customers, but the next generation of Walmart Shoppers,” Jen Jackson Brown, senior vice president of Walmart U.S. f ...