Indonesia 100 2024

Investment Rating - The report does not explicitly provide an investment rating for the industry or companies involved Core Insights - The Indonesian banking, tobacco, and telecoms sectors dominate the brand value rankings, accounting for 61% of the total brand value [17][20] - BRI remains the most valuable brand in Indonesia at USD5.4 billion, followed by Pertamina at USD4.5 billion and Bank Mandiri at USD3.7 billion [20][21] - The banking sector's combined brand value increased by 14% to USD16.8 billion, driven by digital innovation and customer-centric strategies [38][39] - Pertamina leads in sustainability perceptions with a value of USD377 million, highlighting its commitment to environmental initiatives [35][36] Summary by Sections Ranking Analysis - BRI's brand value increased by 26% to USD5.4 billion, maintaining its top position for the second consecutive year [20] - Pertamina's brand value rose by 21% to USD4.5 billion, while Bank Mandiri's value increased by 9% to USD3.7 billion [20][21] - Siloam Hospital recorded the fastest brand value growth at 52%, reaching USD70 million [29][31] Sector Analysis - The banking sector is the largest contributor to brand value, with significant growth attributed to digital transformation and customer engagement [38] - The food sector also saw an 18% increase in brand value, driven by changing consumer preferences and economic growth [43] - The tobacco sector faced challenges, with a 13% decline in brand value, influenced by regulatory changes [17][18] Brand Value Ranking - The top three most valuable brands are BRI (USD5.4 billion), Pertamina (USD4.5 billion), and Bank Mandiri (USD3.7 billion) [20][49] - BCA is recognized as the strongest brand for six consecutive years, with a brand strength rating of AAA+ [25][26] - The report highlights the importance of brand strength and sustainability perceptions in driving brand value [34][36]