JSST(002609) 中银证券·2024-07-12 06:00Investment Rating - The report maintains a "Buy" rating for the company, expecting its stock price to outperform the benchmark index by 20% or more in the next 6-12 months [12][19]. Core Insights - The company is focusing on transforming its traditional business while continuously driving growth in its innovative business segments. The decline in new real estate projects has pressured the traditional smart hardware business, leading to a year-on-year decrease in net profit. However, innovative business collaborations have resulted in a 30% year-on-year increase in revenue for the first half of 2024, with new orders amounting to 346 million RMB, a 25% increase year-on-year, and total orders on hand reaching 1.283 billion RMB [1]. - A deep collaboration with Huawei has been established to create a new smart parking experience, with the "Find Parking Space" product becoming a highlight in the AITO Wenjie series equipped with HarmonyOS. As of June 30, the online user reach of the parking subsidiary exceeded 130 million, with transaction volume reaching 6.385 billion RMB, a 17% increase year-on-year [1]. - The company is leveraging a vast amount of core data generated from parking operations to enhance its digital marketing capabilities and user value management, driving service upgrades and business growth [1]. Financial Projections - The projected net profit for the company from 2024 to 2026 is estimated at 150 million, 200 million, and 250 million RMB, respectively, reflecting a downward adjustment of 16%-17% due to pressures on traditional hardware business. The expected EPS for the same period is 0.24, 0.31, and 0.38 RMB, corresponding to P/E ratios of 32X, 24X, and 20X [1][14].