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修订版)Vinamilk:深耕产品与渠道,具备奶源优势的龙头企业
2024-08-02 04:03

Investment Rating - The report rates the Vietnam Food & Beverage industry positively, highlighting Vinamilk as a leading enterprise with a strong market position and growth potential [1]. Core Insights - The Vietnamese dairy industry is experiencing growth in both volume and price, with a market size of approximately $4.24 billion in 2023, reflecting a year-on-year growth of 6.4% [1][25]. - Vinamilk holds a market share of over 50% in the Vietnamese dairy sector, benefiting from a well-established distribution network and product portfolio [1][8]. - The report emphasizes the importance of structural upgrades in driving long-term growth in the dairy industry, with drinking milk accounting for 62% of total sales [1][28]. Summary by Sections Industry Overview - The Vietnamese dairy industry has a low per capita consumption of dairy products, indicating significant growth potential as the economy develops [3]. - In 2023, the per capita GDP of Vietnam was $4,347, similar to China's in 2007, suggesting a correlation between economic growth and dairy consumption [3]. - The industry is characterized by high concentration, with major players like Vinamilk dominating the market [8]. Vinamilk's Market Position - Vinamilk has a diverse product matrix with over 250 SKUs, catering to various consumer needs across different price segments [2][36]. - The company operates 15 farms in Vietnam and has partnerships with external farms, producing over 400,000 tons of raw milk annually [2]. - Vinamilk's revenue in 2023 reached 60.4 trillion VND, with 16.2% coming from overseas markets [1]. Growth Drivers - The report identifies structural upgrades and increasing health awareness among consumers as key drivers for the dairy industry's growth [1][28]. - The company has been proactive in expanding its distribution channels, with nearly 200,000 retail endpoints in Vietnam [36]. - Vinamilk's participation in the School Milk Program has significantly increased dairy consumption among students, enhancing brand recognition and market penetration [27]. Competitive Landscape - The Vietnamese dairy market is primarily driven by traditional retail channels, which accounted for 97% of sales in 2023 [9]. - Vinamilk's main competitors include TH Food Chain JSC, Royal FrieslandCampina NV, and Nestlé SA, but it maintains a strong competitive edge [8]. Future Outlook - The report suggests that as competition strengthens and consumer preferences evolve, Vinamilk's long-term investment value will become more apparent [2]. - The company is expected to continue innovating and expanding its product offerings, particularly in functional dairy products [29].