Investment Rating - The report does not provide a specific investment rating for the electric balance bike industry Core Insights - The electric balance bike industry in China has rapidly developed, achieving a market size of approximately $893 million by 2030, with a compound annual growth rate (CAGR) of 2.3% [7] - The industry has undergone three stages: the embryonic stage, the startup stage, and the rapid development stage, transitioning towards a more orderly development phase due to regulatory policies [7][12] - Future growth is expected to be driven by increased production capacity and the promotion of green travel concepts, although growth may be limited by road usage permissions and market competition [7][34] Industry Definition - Electric balance bikes, also known as sensory or thinking bikes, are intelligent transportation tools that maintain balance through changes in the rider's center of gravity, utilizing inverted pendulum models and unstable equilibrium principles [5] - They are primarily used for short-distance urban travel, outdoor adventures, entertainment, and patrols, providing an efficient and convenient solution to urban traffic congestion [5] Industry Classification - The balance bike industry can be classified into three categories based on design characteristics: electric unicycle balance bikes, electric two-wheeled balance bikes, and smart electric balance wheels [6] Industry Characteristics - The Chinese electric balance bike industry has seen significant growth, with a market size expected to reach $893 million by 2030, driven by increased consumer demand for green and intelligent transportation [7] - Key characteristics include rising entry barriers, diversified business models, a young user demographic, and technology-driven development [7][8][9] Development History - The electric balance bike industry has evolved through three phases: the embryonic phase (2006-2011), the startup phase (2012-2016), and the rapid development phase (2017-present), with increasing standardization and technological advancement [12][13][14] Industry Chain Analysis - The industry chain consists of upstream raw material and core component suppliers, midstream manufacturers, and downstream sales and service channels [15] - Upstream suppliers focus on technological innovation and environmental requirements, while midstream companies adopt integrated research, production, and sales models to enhance competitiveness [15][16][17] Market Size - The market size of the balance bike industry grew from approximately 239 million RMB in 2018 to 520 million RMB in 2023, with a CAGR of 16.81% [30] - Future projections indicate a growth from 546 million RMB in 2024 to 632 million RMB by 2028, with a CAGR of 3.75% [30] Policy Overview - The Chinese government has implemented various policies to regulate the electric balance bike industry, including safety and technical standards, which aim to eliminate low-quality products and enhance market competitiveness [35][36] Competitive Landscape - The industry is characterized by intense competition, with major players like Ninebot leading the market, followed by companies like Lingao and Zuola [42] - Technological innovation and brand building are critical for maintaining competitive advantages, with leading companies investing heavily in R&D and patent protection [43][44]
平衡车：驾驭未来，平衡出行新风尚 头豹词条报告系列
Tou Bao Yan Jiu Yuan·2024-08-09 12:00