Food & Drink 2024

Investment Rating - The report does not explicitly provide an investment rating for the food and beverage industry Core Insights - The food and beverage sector experienced a decline in brand value by 4%, totaling approximately USD 268 billion, primarily due to consumer preference shifting towards smaller, private label brands [19][20] - Nestlé remains the most valuable food brand with a brand value of USD 20.8 billion, despite a 7% decrease from the previous year [19][33] - Lay's has risen to become the second-most valuable food brand with a brand value of USD 12 billion, reflecting a 9% increase [19][23] - The convenience food segment is projected to grow significantly, with global sales expected to reach around USD 839 billion by 2028, driven by younger consumers [24] - Viterra recorded the largest brand value growth of 37%, reaching USD 1.1 billion, supported by an increase in its Brand Strength Index (BSI) [26] - Amul and Hershey's both hold an AAA+ brand strength rating, with Amul's brand value increasing by 11% to USD 3.3 billion [27][29] Summary by Sections Brand Value Rankings - The top three food brands are Nestlé (USD 20.8 billion), Lay's (USD 12 billion), and Yili (USD 11.6 billion) [19][33] - The overall brand value of the food and beverage sector has decreased, indicating challenges for established brands [20][21] Brand Strength and Sustainability - Nestlé has the highest Sustainability Perceptions Value at USD 1.4 billion, while Lay's has the highest Positive Gap Value of USD 67 million [29][30] - Coca-Cola leads the non-alcoholic drinks sector with a brand value of USD 35 billion, reflecting a 5% increase [36][38] - Nongfu Spring achieved the largest brand value growth in the non-alcoholic drinks category, doubling its value to USD 8.3 billion [40]