2024年中国办公楼租户调查报告

Investment Rating - The report indicates a cautiously optimistic investment rating for the office leasing sector in China over the next three years, with 38% of surveyed tenants planning to increase office space, a slight decrease from 42% in 2023 but higher than the 35% average over the past three years [4][8]. Core Insights - The report highlights that new productivity sectors, particularly technology, internet, manufacturing, and life sciences, are driving demand for office space, while traditional sectors like finance and real estate show weakened momentum [10][34]. - Cost considerations are central to leasing decisions, with flexible lease terms and rental reductions being the primary factors influencing tenants' decisions to renew or relocate [13][14]. - The focus on enhancing employee well-being and optimizing space efficiency is evident, with companies planning to reduce underutilized office space and improve overall office experiences [22][25]. Summary by Sections Section 1: Leasing Demand - Companies exhibit cautious optimism regarding office space expansion, with 38% planning to increase space over the next three years, down from 42% in 2023 [4][8]. - The report notes a significant reduction in the proportion of companies planning to significantly increase or decrease their office space, indicating a shift towards stability in business development [8]. Section 2: Location Strategy - Cost remains the core factor in relocation decisions, with 71% of tenants prioritizing rental reductions or flexible lease terms, followed by 60% considering location advantages [6][13]. - The report emphasizes the importance of amenities and services, with public transport accessibility and commercial facilities being highly valued by tenants [15][16]. Section 3: Office Space - Companies are focusing on optimizing office space usage, with an average occupancy rate of 71%, and many firms planning to reduce underutilized areas [22][25]. - The report indicates a trend towards shared workspaces, with a projected increase in the ratio of employees to desks from 1.19 to approximately 1.3 over the next three years [25]. Section 4: Environmental, Social, and Governance (ESG) - The report shows a growing commitment to sustainability, with 31% of companies having set net-zero targets, and a notable emphasis on green building certifications in leasing decisions [32][34]. - There is a trend towards "brown asset" discounts, with 20% of tenants considering rental reductions for buildings lacking green certifications, reflecting a balance between long-term ESG strategies and short-term financial goals [34][39]. Section 5: Survey Background - The survey conducted by CBRE took place from May 27 to June 30, 2024, involving 237 respondents from various sectors [63].