Investment Rating - The report does not explicitly provide an investment rating for the industry Core Insights - The Southeast Asian market has become a crucial strategic direction for Chinese goods to expand internationally, driven by rapid economic development in both China and Southeast Asia, as well as the implementation of the Belt and Road Initiative [6][10] - The industry is characterized by a diverse export structure, with a strong growth trend in high-tech products, although they currently represent a smaller share of total exports [10][23] - The market size of the industry has grown from approximately $31.91 billion in 2018 to $52.19 billion in 2023, with a compound annual growth rate (CAGR) of 10.34% [32] Summary by Sections Industry Definition - The industry refers to the economic activities and processes involved in exporting Chinese-produced goods to Southeast Asia, covering all aspects from product design to after-sales service [5][6] Industry Classification - The industry can be classified based on business models, including direct sales, distributor models, agency models, and e-commerce sales [7][8] Industry Characteristics - The export of Chinese goods to Southeast Asia is dominated by electromechanical products, which accounted for 40% of exports from 2019 to 2023, while high-tech products saw an average annual growth rate exceeding 10% [10][11] - Labor-intensive products represented 19.03% of exports in 2023, indicating a trend of structural upgrade in China's industry [10] Development History - The industry has evolved through five stages: 1. The embryonic stage (1900-1980) characterized by limited growth 2. The initiation stage (1980-1991) marked by rapid growth due to reforms 3. The high-speed development stage (1992-2007) following China's WTO accession 4. The turbulence stage (2008-2015) impacted by the global financial crisis 5. The maturity stage (2016-present) with deepened economic cooperation and diversified product structures [14][15] Industry Chain Analysis - The industry chain consists of upstream raw material supply, midstream manufacturing, and downstream sales, with a focus on local production and market responsiveness [21][26] - The relationship between China and Southeast Asia is characterized by both competition and cooperation, particularly in labor-intensive sectors [22] Market Size - The market size is projected to grow from approximately $56.32 billion in 2024 to $76.33 billion by 2028, with a CAGR of 7.90% [32] Policy Overview - Policies have been implemented to support the stable development of foreign trade, enhancing the role of cross-border e-commerce and improving trade efficiency [37]
国产商品东南亚市场出海：东南亚跨境电商新纪元 头豹词条报告系列
Tou Bao Yan Jiu Yuan·2024-09-26 12:31