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人参类保健食品中药材保健食品备案生效,市场有望持续扩大 头豹词条报告系列
Tou Bao Yan Jiu Yuan·2024-09-27 00:40

Investment Rating - The industry rating for ginseng health food is 4 stars [25] Core Insights - Ginseng health food is categorized under traditional Chinese medicine and is expected to see continuous market expansion due to favorable policies and increasing demand from the aging population [4][7][24] - The market size of ginseng health food has grown from 10.415 billion RMB in 2019 to 12.139 billion RMB in 2023, with a projected CAGR of 4.70% from 2024 to 2028 [23][24] Industry Definition - Ginseng health food refers to health products primarily made from ginseng, a valuable resource in traditional Chinese medicine known for its various health benefits [5][6] Industry Classification - Ginseng health food can be classified into several dosage forms, including capsules, oral liquids, tinctures, and tablets, with capsules being the most common [6] Industry Characteristics - The industry benefits from favorable policies that support traditional Chinese medicine entering the health food sector, leading to an increase in participants [7][8] - The aging population in China is driving demand for health products, particularly those that enhance immunity and reduce fatigue [9][10] Development History - The industry has evolved through three key phases: the initial phase (1970-1999), the rapid development phase (2000-2015), and the maturity phase (2016-2024), with significant regulatory improvements and technological advancements [11][12][14] Industry Chain Analysis - The industry chain consists of upstream raw material suppliers, midstream manufacturers, and downstream sales channels, with ginseng health wine emerging as a popular product form [15][19] - The demand for ginseng health food is primarily driven by its functions in fatigue relief and immune enhancement, which occupy significant market shares [20] Market Size - The market size for ginseng health food is expected to grow from 12.570 billion RMB in 2024 to 15.104 billion RMB in 2028, reflecting a robust growth trajectory [23][24] Policy Overview - Recent policies have facilitated the inclusion of ginseng in the health food raw material directory, simplifying the approval process and encouraging market entry [24][28] Competitive Landscape - The competitive landscape is characterized by a clear tier structure, with leading companies like Tongrentang and Kangmei dominating the market due to their strong ties to traditional Chinese medicine and established supply chains [33][34]