Changjiang Media(600757) 申万宏源·2024-09-28 23:37Investment Rating - The report maintains a "Buy" rating for Changjiang Publishing [3][4] Core Views - The company's main business operations are stable, with a slight optimization in revenue structure. In the first half of 2024, the company achieved revenue of 3.573 billion yuan, a year-on-year increase of 0.7% [3] - Cost control is effective, with a reduction in sales, management, and financial expense ratios, leading to an overall decrease of 2.71 percentage points in total expense ratios [3] - The company has sufficient cash reserves, with cash and cash equivalents totaling 7.518 billion yuan, and no interest-bearing debt [3] - Changjiang Publishing benefits from its location in Hubei Province, which has a strong economic position in China, ranking 7th in GDP and 10th in population [3] - The company is expected to maintain stable growth in its core business, with projected revenues of 7.273 billion yuan, 7.829 billion yuan, and 8.433 billion yuan for 2024, 2025, and 2026 respectively, reflecting year-on-year growth rates of 7.6%, 7.7%, and 7.7% [3][4] Summary by Sections Market Data - Closing price as of September 26, 2024, is 8.64 yuan, with a one-year high/low of 9.16/6.03 yuan [1] - The market capitalization of circulating A-shares is 10.485 billion yuan [1] Financial Data - As of June 30, 2024, the company reported a net asset per share of 7.51 yuan and a debt-to-asset ratio of 30.10% [2] - The total revenue for 2023 was 6.759 billion yuan, with a projected revenue of 7.273 billion yuan for 2024, reflecting a year-on-year growth rate of 7.6% [4][6] - The net profit attributable to the parent company for 2024 is projected to be 790 million yuan, a decrease of 22.2% compared to the previous year [4][6]