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中国男装行业市场规模测算逻辑模型 头豹词条报告系列
Tou Bao Yan Jiu Yuan·2024-10-08 12:01

Investment Rating - The report does not explicitly state an investment rating for the men's clothing industry Core Insights - The report focuses on the market size and growth trends of the men's clothing industry in China, highlighting the increasing per capita clothing expenditure and its correlation with GDP growth [1][30][31] Summary by Relevant Sections Market Overview - The report provides a detailed analysis of the per capita clothing expenditure in China, showing a gradual increase from 1,289 RMB in 2018 to an estimated 1,742 RMB by 2027, with a projected annual growth rate of approximately 5% [31][34] Demographic Insights - The male population aged 15-64 is projected to maintain a stable percentage of the total population, with estimates showing a slight increase from 36.41% in 2018 to 36.32% by 2027 [37][38] Expenditure Trends - The male clothing expenditure as a percentage of total clothing expenditure remains constant at 1.13% from 2018 to 2027, indicating a stable consumption pattern among male consumers [34][36] Population Data - China's total population is projected to slightly decline from 1.411 billion in 2023 to 1.406 billion by 2027, reflecting a negative growth trend [36][39]