中国蒙药市场白皮书

Industry Overview - The Chinese ethnic medicine market, including Mongolian medicine, has shown rapid growth with a compound annual growth rate (CAGR) of 8.5% from 2019 to 2023, increasing from 17.5 billion RMB to 24.2 billion RMB [49] - The penetration rate of ethnic medicine in the traditional Chinese medicine market increased from 3.5% in 2019 to 5.0% in 2023 [49] - The ethnic medicine market is expected to grow at a CAGR of 13.5% from 2024 to 2028, reaching 44.6 billion RMB with a penetration rate of 6.9% [49] - The overall Chinese pharmaceutical market reached 16,924 billion RMB in 2023 and is projected to grow to 23,585 billion RMB by 2028 [53] Mongolian Medicine Market Analysis - Mongolian medicine has a long history, integrating elements from Tibetan, Chinese, and ancient Indian medicine, forming a unique medical system with distinct ethnic and regional characteristics [31] - Mongolian medicine is characterized by its rapid efficacy, especially in treating acute diseases, and its use of raw herbs for immediate effects [37] - The Mongolian medicine market faces challenges in modernization, including outdated market perceptions, slow approval processes, and the need for scientific validation [32] - The market is driven by strong cultural attributes, government support, and increasing capital investment, which are expected to further boost its development [63][66] Competitive Landscape - The ethnic medicine market is dominated by Mongolian, Tibetan, Uyghur, and traditional Chinese medicine, with Mongolian medicine companies showing rapid progress in R&D and commercialization [33] - Mongolian medicine companies have a rich product portfolio and are increasingly competitive in the ethnic medicine market [33] - The market is expected to see further consolidation and growth as companies leverage their cultural heritage and modernize their production processes [33] Future Trends - The integration of ethnic medicine with Western medicine is seen as a key pathway for rapid development, combining the unique characteristics of ethnic medicine with advanced Western medical concepts and technologies [68] - The future of ethnic medicine lies in the scientific cultivation, production, and utilization of medicinal materials, which will enhance the industrialization level of the sector [71] - Establishing a scientifically recognized evaluation system and clinical practice will be crucial for the widespread promotion of ethnic medicine [72] - Protecting the cultural heritage of ethnic medicine is fundamental for brand upgrading and global market expansion [73]