NBA 2024

Brand Finance® NBA 2024 The annual report on the most valuable and strongest NBA brands November 2024 Contents Laurence Newell, Managing Director, Brand Finance Americas About Brand Finance 3 Foreword 4 Ranking Analysis 7 Brand Value & Brand Strength Analysis 9 Brand Value Ranking (USDm) 17 Brand Spotlights 18 Creative Artists Agency (CAA) 19 Interview with Jay Barbeau, Vice President, CAA Brand Consulting Sponsorship 21 Methodology 26 Sport Services 34 © 2024 All rights reserved. Brand Finance Plc. Brand F ...