Investment Rating - The report does not provide a specific investment rating for the industry Core Insights - The large cup mixed jelly industry is characterized by intense competition and significant market demand, particularly for healthy and personalized products. The market is steadily growing, with female consumers being the primary purchasing force. Future growth will be driven by product innovation, technological advancements, and increased brand concentration [2][19][31]. Industry Definition - The large cup mixed jelly is a type of leisure food made from water, edible seaweed gel or other plant gels, sugar, and food additives, processed through various steps including gelation, blending, packaging, sterilization, and cooling. It often contains whole or partial fruit pulp, making it a popular snack or dessert [3][4]. Industry Classification - The large cup mixed jelly can be classified based on ingredients, flavors, functions, and packaging forms. Common categories include traditional fruit-flavored jelly, functional jelly with added health ingredients, and low-calorie health jelly [5][6]. Industry Characteristics - The industry is marked by fierce competition, high market demand, and strict adherence to food safety regulations. Brands are competing not only for market share but also for product innovation to meet changing consumer preferences [8][10][11]. Development History - The industry has evolved through several stages: - Emergence (1980s): Initial development in Tianjin and Guangdong with limited technology and market awareness [13]. - Growth (1990s): Industrialization began, with brands like 喜之郎 leading market education and brand building [14]. - Rapid Expansion (2000-2015): China became the largest jelly market globally, with market size exceeding 20 billion RMB by 2015 [15]. - Maturity (2016-2024): Focus on health and personalization, with increasing competition and market saturation [16]. Industry Scale - From 2018 to 2023, the market size of the large cup mixed jelly industry grew from 20 billion RMB to 22.4 billion RMB, with a compound annual growth rate (CAGR) of 2.29%. It is projected to reach 27.25 billion RMB by 2028, with a CAGR of 4.00% [31][32]. Policy Overview - Recent policies aim to enhance the food industry, focusing on quality and safety, which will impact the jelly sector positively. The government is promoting a modern food industry system and encouraging innovation and quality control [36][41][42]. Competitive Landscape - The industry features a high concentration of brands, with leading companies like 喜之郎 and 仙之宝 dominating the market. These companies leverage their production capabilities and brand recognition to maintain competitive advantages [48][49][50].
大杯什锦果冻：多彩口感，引领休闲食品新潮流 头豹词条报告系列
Tou Bao Yan Jiu Yuan·2024-11-28 12:45