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AI智能手表:从可穿戴到智联生活,下一代智能手表的人机交互革命 头豹词条报告系列
Tou Bao Yan Jiu Yuan·2024-12-18 12:02

Investment Rating - The report does not provide a specific investment rating for the AI smartwatch industry Core Insights - The AI smartwatch industry combines artificial intelligence technology with wearable devices, offering multiple smart functions and enabling interaction with other terminals through connectivity. Key features include ecosystem integration, health management as a core competitive advantage, and innovation as the driving force for development. The market has seen rapid growth from 2020 to 2023 and is expected to continue expanding due to increasing health awareness among residents and the improvement of the AI technology ecosystem [2][21][22]. Industry Definition - AI smartwatches are defined as wearable devices that integrate AI technology, featuring smart operating systems, health monitoring, voice assistants, and data processing capabilities. They retain traditional timekeeping functions while enabling independent operation of third-party apps, navigation, health monitoring, and multimedia entertainment [3]. Industry Classification - The AI smartwatch industry can be categorized based on the target user groups: - Children's AI Smartwatches: Designed for children, featuring two-way communication, precise positioning, emergency assistance, health monitoring, and educational functions [5]. - Adult AI Smartwatches: Incorporating advanced AI technology, these devices offer health monitoring, exercise tracking, voice assistance, and notifications, serving as intelligent companions for urban dwellers [5]. - Elderly AI Smartwatches: Tailored for seniors, these devices include health monitoring, emergency SOS features, and easy-to-use designs to enhance safety and quality of life [5]. Industry Characteristics - The AI smartwatch industry is characterized by: - Ecosystem Integration: Smartwatches connect seamlessly with smartphones, smart homes, and other devices, enhancing user convenience and experience [8]. - Health Management as Core Competitiveness: Health monitoring features have become increasingly important, allowing users to track vital signs and receive personalized health advice [9]. - Innovation as Core Driving Force: Continuous technological advancements in AI, IoT, and 5G enhance smartwatch functionalities and user experiences, driving market competitiveness [10]. Development History - The AI smartwatch industry has evolved through three stages: - Emergence Stage (2013-2016): Initial product launches increased market awareness and technological innovation [11]. - Initiation Stage (2017-2023): The advent of AI smartphones spurred the development of AI smart hardware, including smartwatches [13]. - Rapid Development Stage (2024-2028): The integration of AI models and voice assistants into smartwatches is expected to enhance functionality and service customization [14]. Industry Scale - From 2020 to 2023, the market size of the AI smartwatch industry grew from 843 million RMB to 4.98 billion RMB, with a compound annual growth rate (CAGR) of 80.76%. It is projected to expand from 12.73 billion RMB in 2024 to 62.21 billion RMB by 2028, with a CAGR of 48.69% [21]. Policy Overview - The report outlines several policies impacting the AI smartwatch industry, emphasizing the need for compliance with data security and privacy regulations, as well as promoting standardization and technological innovation [28][29]. Competitive Landscape - The AI smartwatch industry exhibits high market concentration, with leading companies such as Samsung, Apple, and Huawei dominating the first tier. The second tier includes brands like OPPO, while the third tier features companies like Xiaotian and 360. The integration of smartwatches with smartphones enhances market share for leading manufacturers [34].