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2025年商业地产行业展望:迎接发展拐点,把握时代机遇
Deloitte·2025-01-10 03:31

Investment Rating - The report indicates a positive outlook for the commercial real estate industry, suggesting a potential recovery in 2025 after two years of revenue decline and expenditure cuts [4][10]. Core Insights - The commercial real estate sector is expected to experience a turning point in 2025, driven by economic recovery and a shift in investment strategies towards sustainable and technology-driven solutions [4][20]. - A significant majority of respondents (88%) anticipate an increase in revenue for 2024, marking a notable shift in sentiment compared to previous years [10]. - The report highlights the importance of adapting to emerging technologies, particularly artificial intelligence, and the need for companies to enhance their digital capabilities [4][10]. Summary by Sections Global Economic Growth and Inflation - The rebound of the commercial real estate industry is closely tied to global interest rate trends, with expectations of a more stable economic environment in the next 12 to 18 months [7][9]. - Economic growth forecasts for various regions indicate a mixed recovery, with the U.S. expected to see a decline in GDP growth rate by 1.3 percentage points in 2025 [8][9]. Investment Focus Areas for 2025 - Respondents indicated a shift in focus towards high-growth segments such as industrial/manufacturing real estate, multi-family housing, and logistics/warehouse properties, reflecting changing market dynamics [20][30]. - The report notes that 68% of respondents expect improvements in capital costs and availability, a significant increase from previous years [21][25]. Climate Resilience and Financial Viability - The report emphasizes the need for deep energy retrofits in existing buildings to meet climate goals, with 76% of respondents planning such initiatives in the next 12 to 18 months [49][50]. - There is a growing recognition of the financial implications of sustainability strategies, with 36% of respondents adopting a balanced approach to sustainable investments [51][53]. Talent Attraction and AI Readiness - The commercial real estate industry is focusing on attracting the next generation of talent by addressing their concerns and enhancing skill development [4][20]. - The readiness to embrace artificial intelligence solutions is seen as crucial for the industry's transformation, with a majority of respondents indicating plans to invest in data and technology [10][19].