Investment Rating - The report does not explicitly provide an investment rating for the AI video editing software industry Core Insights - The AI video editing software industry leverages AI technology to simplify video production processes, catering to diverse user needs and experiencing rapid market growth due to increased aesthetic standards and the surge in data production [1][22] - The industry is characterized by diverse user demands, widespread cross-platform applications, and prominent data privacy and security issues [5][6][8] - The market size of the AI video editing software industry grew from 14.115 billion RMB in 2019 to 25.774 billion RMB in 2023, with a compound annual growth rate (CAGR) of 16.25% [22][23] Industry Definition - The AI video editing software industry refers to software applications that utilize artificial intelligence to automatically or semi-automatically process and edit video content, offering advanced features that simplify the video production process [2] Industry Classification - The AI video editing software industry can be classified into: - Professional-grade AI video editing software designed for professional editors with advanced features [3] - Consumer-grade AI video editing software aimed at general users, providing user-friendly interfaces and basic functionalities [4] Industry Characteristics - User demand diversity: Different user groups have varying requirements for software functionality, usability, and pricing [5] - Widespread cross-platform applications: The software is available on both desktop and mobile platforms, enhancing user convenience [6] - Data privacy and security issues: The handling of personal and corporate data raises concerns about privacy and security, necessitating robust protection measures [8] Development History - The AI video editing software industry has evolved through three stages: - Emergence phase (1991-2013): Transition from professional to consumer markets [9] - Startup phase (2014-2019): Introduction of AI capabilities through machine learning algorithms [11] - Rapid development phase (2020-present): Enhanced intelligence and efficiency due to advancements in AI and cloud computing [12] Current Industry Status - The industry is experiencing significant growth driven by the increasing demand for video content, with over 3.5 billion people watching online videos in 2023, a 3.80% increase year-on-year [21][15] Market Size - The market size is projected to grow from 27.420 billion RMB in 2024 to 34.871 billion RMB in 2028, with a CAGR of 6.19% [22] Future Market Drivers - The rapid proliferation of smart personal electronic devices is expected to provide a strong hardware foundation for the AI video editing software industry [25] - The demand from the security industry for AI video editing software is anticipated to drive market growth [26] Competitive Landscape - The AI video editing software industry exhibits high market concentration, with leading companies including Adobe, Douyin, and Meitu in the first tier, and Apple, Blackmagic Design, and Wondershare in the second tier [30][31] - Leading companies leverage unique ecosystems to enhance user experience and maintain market advantages [31][32] Company Overview - Wondershare Technology Group Co., Ltd. focuses on digital creative software development, offering AI video editing solutions like Filmora that simplify video creation for both professionals and amateurs [38] - Beijing Douyin Information Service Co., Ltd. is known for its innovative AI video editing tools that enhance editing efficiency and user experience [40] - Apple Inc. has integrated AI features into its Final Cut Pro software, improving editing efficiency and supporting advanced editing capabilities [43]
AI视频编辑软件：智能剪辑与创意融合，引领视频制作新潮流 头豹词条报告系列
Tou Bao Yan Jiu Yuan·2025-01-10 13:18