全球游戏风险与合规治理超势洞察：「2024年度」游戏安全观察与实践报告

Investment Rating - The report does not explicitly state an investment rating for the gaming industry Core Insights - The gaming industry is experiencing increasing security risks, with a notable rise in AI-related threats and compliance challenges [7][22] - The global gaming market revenue is projected to reach $455.28 billion in 2024, with a compound annual growth rate (CAGR) of 8.7% [7] - The domestic gaming market in China is expected to achieve a sales revenue of 325.78 billion yuan in 2024, marking a year-on-year growth of 7.53% [8] - The report highlights the importance of collaboration among game companies, security service providers, and society to create a fair gaming environment [3] Summary by Sections 1. Global Gaming Security Risk Overview - The global gaming security risks are becoming more diverse and complex, necessitating enhanced technical capabilities and security strategies from gaming companies [7] - The global gaming market revenue increased from $129.6 billion in 2017 to $406.2 billion in 2023, with expectations to reach $455.28 billion in 2024 [7] - The domestic gaming market in China is projected to reach 325.78 billion yuan in 2024, with a user base of 674 million [8] 2. NetEase Yidun Gaming Security Risk Overview - In 2024, NetEase Yidun detected a total of 24.13 billion security risks, a year-on-year increase of 11% [28] - Environmental risks accounted for 64.69% of the total detections, while cheating risks from external programs (hacks) increased by 17% [28][29] - Different game types face unique risks, with RPG games particularly affected by click simulation and modification tools [36][42] 3. Game User Acquisition Cheating Issues - Game user acquisition cheating involves fraudulent clicks and downloads to deceive advertising costs [59] - Common cheating methods include automated downloads and IP address manipulation to create false user registrations [60][64] - The report emphasizes the need for anti-cheating solutions to assess channel quality and improve return on investment (ROI) for game developers [75] 4. Privacy Compliance and Minor Protection - The report outlines various privacy compliance issues faced by gaming apps, including unauthorized data collection and excessive permission requests [81][82] - Regulatory scrutiny on gaming apps has intensified, with a significant decrease in reported privacy violations in 2024 compared to 2023 [84] - The report discusses measures for protecting minors, including mandatory real-name registration and restrictions on gaming time and spending [91][98] 5. Overseas Security Risks - The report highlights the complex regulatory environment for gaming companies expanding internationally, with varying compliance requirements across regions [110] - Key compliance areas include data protection, advertising regulations, and content review, which differ significantly by market [110]