ANTA SPORTS(02020) 国元国际控股·2025-02-04 03:20Investment Rating - The report maintains a "Buy" rating for Anta Sports, with a target price of HKD 104.50, indicating a potential upside of 27.2% from the current price of HKD 82.15 [1][6][13] Core Insights - The company experienced a recovery in retail sales in Q4 2024, with the main brand, Anta, achieving high single-digit growth year-on-year. The FILA brand also showed a strong recovery, exceeding expectations [4][12] - For 2025, Anta Sports is focusing on expanding its main brand's business model, introducing new series such as Super Anta and Anta Champion to enhance its competitive edge in various market segments [5][10] - The overall outlook for 2025 remains positive, driven by new business models and strong performance in the outdoor segment, which is expected to continue its high growth trajectory [11][12] Summary by Sections Financial Performance - The company reported a revenue of RMB 62.36 billion in 2023, with a year-on-year growth of 16.2%. Projections for 2024 and 2025 are RMB 69.66 billion and RMB 77.17 billion, respectively, with expected growth rates of 11.7% and 10.8% [7][16] - The net profit attributable to the parent company for 2023 was RMB 10.24 billion, reflecting a significant year-on-year increase of 34.9%. Forecasts for 2024 and 2025 are RMB 13.12 billion and RMB 13.70 billion, with growth rates of 28.1% and 4.4% [7][16] Brand Performance - The main brand, Anta, achieved nearly double-digit growth for the year, while the FILA brand also performed well, with a year-on-year growth in Q4 despite a high base from the previous year [4][9] - Other brands under Anta, such as Descente and KOLON, reported impressive growth rates of 50% and 60-65%, respectively, contributing to an overall growth of 40-45% for these brands [4][9] Market Strategy - Anta Sports is set to continue exploring new business models in 2025, aiming to enhance its market share and brand influence through innovative product offerings and marketing strategies [5][10] - The company is expected to leverage its established brand marketing and product development capabilities to drive future growth [11][12]