TENCENT(00700) 申万宏源·2025-02-24 12:53Investment Rating - The report maintains a "Buy" rating for Tencent Holdings [3] Core Views - Tencent is expected to benefit significantly from the revaluation of AI applications and cloud business, leveraging its advantages in application scenarios and data [6][8] - The company has made organizational adjustments to enhance its AI product lines, integrating multiple AI applications into its cloud business group [16][20] - Tencent's AI applications are already showing positive impacts on advertising and cloud revenue, with AI-driven enhancements leading to increased efficiency and user engagement [25][28] Financial Data and Profit Forecast - Revenue projections for Tencent are as follows: - 2022: 554,552 million RMB - 2023: 609,015 million RMB (9.8% YoY growth) - 2024E: 657,853 million RMB (8.0% YoY growth) - 2025E: 723,411 million RMB (10.0% YoY growth) - 2026E: 780,334 million RMB (7.9% YoY growth) [7] - Adjusted net profit forecasts are: - 2022: 115,649 million RMB - 2023: 157,688 million RMB (36.4% YoY growth) - 2024E: 224,710 million RMB (42.5% YoY growth) - 2025E: 245,071 million RMB (9.1% YoY growth) - 2026E: 280,292 million RMB (14.4% YoY growth) [7] AI Applications and Cloud Business - Tencent's AI applications are integrated with DeepSeek, enhancing capabilities across various services such as social search, financial services, and enterprise solutions [20][21] - The company is focusing on AI-driven advertising, which has already shown significant growth in user engagement and revenue [25][26] - Tencent's cloud revenue is expected to grow as AI applications become more prevalent, contributing over 10% to its IaaS revenue [28] Organizational Adjustments - Recent structural changes at Tencent have moved several AI product lines into the cloud business group, indicating a strategic shift towards unified management of AI applications and infrastructure [16][18] - This adjustment aims to clarify cost and revenue responsibilities while enhancing the efficiency of AI application deployment [16][17] Investment Portfolio and Market Position - Tencent has invested in various internet companies that possess unique scenarios and private data, which are expected to increase in value as AI applications mature [14] - The company is positioned well in the competitive landscape, with a rich ecosystem of applications and a strong user base, allowing it to capitalize on the growing AI market [12][13]