轻工行业行业深度：AI应用持续落地，引领业态革新

Investment Rating - The report provides a positive investment rating for the light industry sector, highlighting the ongoing digital transformation and AI integration as key growth drivers. Core Insights - The light industry is leading in digital transformation within the national industrial sector, with significant government support for digital upgrades. As of 2023, the platform design ratio for light industry enterprises reached 16.3%, and the intelligent production ratio was 12.2%, both exceeding the manufacturing average by 5.7 and 5.6 percentage points respectively [6][7]. - AI technology is increasingly empowering the industry, with applications in design, product development, and customer engagement, leading to continuous innovation in business models and operational efficiency [31][32]. Summary by Sections 1. Digital Foundation for AI Implementation - Case Study 1: Zhiou Technology has developed a comprehensive digital operation management system, enhancing supply chain efficiency and inventory management through advanced information systems [8][9]. - Case Study 2: Morning Glory Co. has leveraged the Morning Glory Alliance app to improve channel efficiency and product management, serving over 100,000 terminal stores by mid-2022 [16][17]. - Case Study 3: Oppein Home has implemented self-developed design software across over 7,000 stores, enabling integrated design and sales processes [20][21]. 2. AI Technology Empowerment - AI design applications are enhancing customization in the home furnishing sector, with companies like Shangpin Zhaopei leading the way in AI-driven design factories [32][33]. - The AI eyewear market is experiencing rapid growth, with major brands like Meta and Ray-Ban launching AI-enabled products, indicating a shift towards consumer-oriented smart eyewear [46][63]. - AI toys are gaining traction, with predictions that AI-driven toys will account for over 15% of the global toy market by 2025, reflecting the increasing integration of AI in consumer products [69]. 3. Investment Recommendations - The report suggests that investors should focus on companies that are effectively integrating AI and digital technologies into their operations, as these firms are likely to outperform in the evolving market landscape [6][31].