

Investment Rating - The report maintains a positive outlook on the food and beverage industry, particularly highlighting the potential for recovery in valuations and consumption driven by government policies aimed at boosting domestic demand [4][8]. Core Insights - The government work report emphasizes the importance of consumption, aiming to stimulate domestic demand and improve residents' income in line with economic growth. This is expected to positively impact the food and beverage sector as it is considered a post-cycle industry [4][8]. - The report suggests that while the first quarter of 2025 may face challenges in sales for the liquor sector, improvements in the economy in the second half of the year could lead to a recovery in the industry's fundamentals and stock prices [4][8]. - Long-term investment opportunities are identified in leading companies within the liquor sector, such as Shanxi Fenjiu, Wuliangye, and Kweichow Moutai, as well as in the broader consumer goods sector, which is expected to see rational revenue and profit improvements [4][8]. Summary by Sections Food and Beverage Sector Overview - The food and beverage sector saw a 0.74% increase last week, with liquor stocks rising by 1.53%, although the sector underperformed compared to the broader market [7][30]. - The report indicates that the liquor market is experiencing a price stabilization phase, with key products showing signs of bottoming out in pricing [9][30]. Liquor Sector Insights - Current prices for major liquor brands include Moutai at 2,210 RMB per bottle and 2,255 RMB per case, with slight weekly increases. Wuliangye remains stable at approximately 930 RMB [9][18]. - The report notes that the liquor sector is facing pressure on sales, but if leading companies maintain their pricing strategies, the market may stabilize further in the second quarter [9][30]. Consumer Goods Sector Insights - The report highlights that consumer goods companies are expected to adopt more rational operational goals, leading to improved revenue and profitability in 2025. New retail formats are anticipated to drive growth in certain product categories [4][8]. - Specific companies such as Yili, Qingdao Beer, and Mengniu Dairy are recommended for investment due to their potential benefits from supportive policies and market trends [4][8]. Key Company Performance - Dongpeng Beverage reported a revenue of 15.84 billion RMB in 2024, a 40.6% increase year-on-year, with a net profit of 3.33 billion RMB, reflecting a 63.1% growth [12][17]. - The company demonstrated strong cash flow performance, with cash receipts from sales reaching 20.43 billion RMB, a 47% increase compared to the previous year [12][17].