中国啤酒行业市场规模测算逻辑模型 头豹词条报告系列

Investment Rating - The report does not explicitly provide an investment rating for the beer industry in China [1]. Core Insights - The Chinese beer industry market size is projected to grow from 3,853.39 billion RMB in 2022 to 4,120.01 billion RMB by 2027, reflecting a compound annual growth rate (CAGR) of approximately 7.24% [7]. - Domestic beer sales revenue is expected to increase from 3,757.84 billion RMB in 2022 to 4,037.97 billion RMB by 2027, with a CAGR of 7.47% [22]. - The average factory price of Chinese beer is anticipated to stabilize around 3.1 RMB per liter by 2027, after a slight decline from 3.51 RMB in 2022 [18]. - The import beer sales revenue is projected to decrease from 95.55 billion RMB in 2022 to 82.04 billion RMB by 2027, indicating a declining trend with a CAGR of -3.02% [34]. Summary by Sections 1. Market Size - The market size of the Chinese beer industry is calculated as the sum of domestic and import beer sales revenue, with projections indicating a growth trajectory over the next five years [7][22]. 2. Beer Production - The production of beer in China is expected to grow from 3,568.7 million liters in 2022 to 4,341.9 million liters by 2027, with a CAGR of 4% [14][13]. 3. Average Factory Price - The average factory price of beer is projected to fluctuate, with a slight decrease expected in the coming years, stabilizing around 3.1 RMB per liter by 2027 [18][19]. 4. Domestic Beer Sales Revenue - Domestic beer sales revenue is forecasted to rise steadily, reaching 4,037.97 billion RMB by 2027, driven by increased production and stable pricing [22][23]. 5. Import Beer Sales Revenue - Import beer sales revenue is anticipated to decline, reflecting a shift in consumer preference towards domestic brands and challenges in import channels, with projections showing a decrease to 82.04 billion RMB by 2027 [34][29]. 6. Import Beer Amount - The import beer amount is expected to continue its downward trend, influenced by both market competition from domestic breweries and regulatory challenges affecting imports [29][28].