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头豹词条报告系列:中国智能手表行业市场规模测算逻辑模型
Tou Bao Yan Jiu Yuan·2025-04-01 14:01

Investment Rating - The report does not explicitly state an investment rating for the smart watch industry Core Insights - The Chinese smart watch market is projected to grow significantly, with a market size of approximately 659.5 billion RMB in 2022, expected to reach 2,754.52 billion RMB by 2027, indicating a compound annual growth rate (CAGR) of around 30.5% from 2022 to 2027 [9][10] - The total shipment of smart watches in China was 6,277.4 million units in 2022, with an estimated increase to 23,173.39 million units by 2027, reflecting a strong growth trajectory [10][15] - The average price of smart watches in China was 1,050.6 RMB in 2022, with projections to rise to 1,188.66 RMB by 2027, suggesting a steady increase in consumer spending on smart watches [11][19] Summary by Sections 1. Market Size - The Chinese smart watch market size has shown substantial growth from 136.05 billion RMB in 2017 to 659.5 billion RMB in 2022, with a forecasted size of 2,754.52 billion RMB by 2027 [9][10] 2. Shipment Volume - Smart watch shipments in China increased from 1,700.4 million units in 2017 to 6,277.4 million units in 2022, with projections indicating a rise to 23,173.39 million units by 2027 [10][15] 3. Average Price - The average price of smart watches has increased from 800.1 RMB in 2017 to 1,050.6 RMB in 2022, with expectations to reach 1,188.66 RMB by 2027 [11][19]