2024年全球便携式电站市场研究报告

Investment Rating - The report does not explicitly provide an investment rating for the portable power station industry Core Insights - The global portable power station industry is experiencing rapid growth, driven by advancements in lithium-ion battery technology, increasing demand for clean energy solutions, and a shift in consumer preferences towards outdoor activities and emergency preparedness [7][32][49] Summary by Sections Market Overview - The global energy storage industry is projected to reach a newly installed capacity of 220.0 GWh by 2025, with a CAGR of 99.4% from 2020 to 2024 [5][7] - In 2024, the shipment of portable power stations reached approximately 9.2 million units, with expectations to grow to 20.4 million by 2029, reflecting a CAGR of 17.3% from 2024 to 2029 [22][24] Key Market Drivers - The demand for portable power stations is fueled by the rising popularity of outdoor activities and the need for home backup power due to increasing power outages [47][49] - The global average price of lithium-ion batteries has decreased by 75.2% from $463/kWh in 2015 to $115/kWh in 2024, significantly enhancing the affordability and acceptance of portable power stations [39] Regional Insights - North America, Europe, and Japan are the key markets for portable power stations, accounting for 43.5%, 25.0%, and 19.6% of shipments in 2024, respectively [25][29] - Emerging markets, including Australia and regions in Africa and South America, are also witnessing rapid growth in demand for portable power stations due to increasing electricity costs and extreme weather events [29] Competitive Landscape - The global portable power station industry is relatively concentrated, with the top five companies accounting for 63.1% of sales revenue in 2024 [63] - EcoFlow leads the market with a 25.8% share in sales revenue and 17.4% in shipment [65] Future Trends - The industry is expected to focus on intelligent upgrading, high-capacity product trends, and the application of new battery cell technologies, such as solid-state batteries [53][58] - Continuous technical advancements and policy support are anticipated to drive further growth in the portable power station market [20][35]