2025中国大家居安装维修服务市场白皮书

Investment Rating - The report does not explicitly state an investment rating for the industry Core Insights - The development of the home installation and maintenance service market is driven by technological advancements and demand upgrades [7] - The market size of the home installation and maintenance service sector is continuously expanding, indicating steady industry growth [8] - Luban Daijia is recognized as a leading third-party service platform in the industry, ranking first in service order volume and third in both GMV and GTV in 2024 [9] Market Overview - The home installation and maintenance service market encompasses services related to furniture, appliances, and building materials, including installation, maintenance, and after-sales services [11] - The market has evolved through three stages: initial development (1990-2004), early expansion (2005-2012), and standardized development (2013-present) [15][16] - The market size reached approximately RMB 700 billion in 2024, with expectations to grow to RMB 896.1 billion by 2029, reflecting a compound annual growth rate (CAGR) of 5.1% from 2024 to 2029 [10][26] Market Drivers - The increase in internet penetration is driving online sales growth, which in turn amplifies service demand [30] - The rise of third-party service platforms, exemplified by Luban Daijia, is enhancing service standardization and efficiency [31] - Real estate policy adjustments and the active stock housing market are stimulating service demand, particularly for renovation and maintenance services [32] Market Trends - The industry is moving towards platform-based operations, integrating services across the entire supply chain [33] - Service demand is expanding into diverse daily scenarios beyond traditional installation and maintenance [34] - The service chain is evolving from single-point operations to comprehensive solutions covering delivery, installation, and maintenance [35] - Digitalization is driving industry upgrades, fostering new service paradigms through advanced technologies [36] Competitive Landscape - The competitive landscape is characterized by a mix of third-party service platforms, independent service platforms, offline repair shops, and individual operators [40] - In 2024, Luban Daijia ranked first in service order volume among home installation and maintenance service platforms [38] - The report highlights the importance of service quality metrics, including order fulfillment rates and customer satisfaction, in evaluating platform performance [40]