易点天下分析师会议-20250520
Dong Jian Yan Bao·2025-05-20 13:19
- Report Industry Investment Rating - No relevant information provided 2. Core Viewpoints of the Report - The company's programmatic advertising business has achieved significant technological improvements, with a 7 - fold increase in inference efficiency, over 30% reduction in total task execution time, and about 25% reduction in computing resource costs in the prediction algorithm, providing strong technical support for its large - scale growth [24] - The company's business covers more than 200 countries and regions globally, which can disperse regional risks caused by tariffs [26] - The company has achieved the commercialization and application of a series of AI - driven products and is committed to developing and practicing in sub - application layers such as AI marketing content production, data analysis, and intelligent automated placement [26] - In 2024, the company's revenue was 2.547 billion yuan, with a year - on - year increase of 18.83%. In the first quarter of 2025, the revenue was 929 million yuan, with a year - on - year increase of 93.18% [28] - In the next 3 - 5 years, the company's business growth points will come from expanding new customers and industries, deepening media cooperation, and driving through technological products [29] 3. Summary According to the Directory 3.1. Research Basic Situation - Research object: Yidian Tianxia - Industry: Internet services - Reception time: May 20, 2025 - Reception personnel: General Manager Wu Ying, Board Secretary Wang Ping, Financial Controller Zheng Zhengdong, Independent Director Zhang Xueyong [17] 3.2. Detailed Research Institutions - Reception object types: Investor online questions, others - Related personnel: Not specified [20] 3.3. Research Institution Proportion - No relevant information provided 3.4. Main Content Data - Question 1: In 2024, the programmatic advertising platform revenue increased by 210% year - on - year, but the single - customer ARPU value decreased by 29% year - on - year. The company's programmatic advertising business is the core business, and the technical improvement provides support for its growth [24] - Question 2: The cooperation with AppLovin is progressing smoothly. The company is in the service trade category and is not directly affected by tariffs. It has deployed in multiple emerging markets globally to disperse risks [24][26] - Question 3: The company has achieved the commercialization of AI - driven products and will focus on the development of sub - application layers in the future [26] - Question 4: The US business revenue accounts for a low proportion, and the company's business covers more than 200 countries and regions globally [27] - Question 5: The company attaches great importance to shareholder rights and interests, pays close attention to policy dynamics, and takes improving operating performance as the core [27] - Question 6: In 2024, the company's revenue and profit increased. The actual controller did not reduce holdings, and the management's reduction of holdings was for normal reasons. The company focuses on improving its core competitiveness [28] - Question 7: The cooperation with AppLovin is progressing smoothly [28] - Question 8: In the next 3 - 5 years, the company's business growth points will come from expanding new customers and industries, deepening media cooperation, and technological product drive [29] - Question 9: The company will continue to focus on its main business, actively explore new application fields, and use AI to empower customers to provide excellent all - link solutions for going global [31]