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中国中药材功能性食品行业白皮书:从养生青年到银发族群,行业如何破解国民健康焦虑?
Tou Bao Yan Jiu Yuan·2025-07-02 12:26

Investment Rating - The report does not explicitly provide an investment rating for the industry Core Insights - The herbal functional food industry in China has evolved from a focus on traditional Chinese medicine to a more comprehensive industry chain that includes cultivation, research, production, and sales, benefiting from health consumption upgrades and policy support [2][3] - The concept of "food as medicine" is gaining traction, leading to the diversification of herbal functional foods beyond traditional health products into more convenient and personalized options [2][3] - The industry faces challenges such as inconsistent product quality, necessitating technological upgrades and standardized management to enhance competitiveness [2][3] Summary by Sections Chapter 1: Overview of the China Herbal Functional Food Industry - Functional foods and health foods are closely related, with health foods being a subset of functional foods, defined as foods with specific functional characteristics [11][18] - The "food as medicine" concept presents both opportunities and challenges, with a complex landscape of development in the herbal material industry [12][28] - The introduction of the new GAP standards for herbal materials aims to improve quality through comprehensive quality control and innovation [13][28] Chapter 2: Analysis of the China Herbal Functional Conventional Food Industry - Precision nutrition is emerging as a scientific approach to address the unreasonable dietary structure of the population, leading to increased demand for functional foods [34][41] - The market for cardiovascular health and sugar reduction is rapidly growing, with high-fiber herbal materials playing a significant role [35][49] - The industry faces common issues such as uneven resource distribution and low-level product duplication, which hinder the upgrading of the herbal functional food sector [36][61] Chapter 3: Analysis of the China Herbal Health Food Industry: Recorded Herbal Health Food - The current regulatory framework allows for a dual-track system of registration and filing, with the filing system having lower entry barriers [67] - The industry features diverse manufacturers, with traditional Chinese medicine companies benefiting from cost advantages in raw materials [68] - The mainstream dosage forms of recorded herbal health foods include soft capsules and powders, with a growing market for liquid forms [69]