2025年蓝莓汁品牌推荐

Investment Rating - The report indicates a strong growth potential for the blueberry juice industry, with an expected market size exceeding 1 billion RMB by 2028 and an annual growth rate of 24.8% [6][10]. Core Insights - The rapid development of the blueberry juice industry in China is driven by a new generation of consumer preferences for healthy beverages, leading to a significant increase in demand for blueberry juice and similar products [6][10]. - The blueberry juice market is currently dominated by composite blueberry juice, which holds a market share of 72% [7][8]. - The market size for blueberry juice in China was 360 million RMB in 2023, with a five-year CAGR of 78.5% [10]. Market Background - The blueberry juice category has transitioned from a niche product to a mainstream consumer item due to rising health consciousness among consumers, particularly among Generation Z and office workers [6][10]. Market Size - The market size for blueberry juice in China reached 360 million RMB in 2023, with a projected annual growth rate of 24.8% leading to a market size of over 1 billion RMB by 2028 [10]. Market Supply Situation - In 2022, global blueberry production saw a significant increase of 21%, with China being the largest producer at 599,000 tons [12][13]. - The top five countries for blueberry production are China, the USA, Peru, Chile, and Mexico, with China and Peru showing substantial year-on-year growth [12]. Market Demand Situation - Consumer demand for blueberry juice is driven by both functional and emotional appeals, with 52.5% of consumers believing that purchasing NFC blueberry juice enhances their quality of life [15]. Product Selection Dimensions - Key factors for selecting blueberry juice include ingredient purity, taste and flavor, nutritional value, packaging, and brand reputation [17][19][21]. Recommended Brands - The report lists ten recommended brands for blueberry juice, highlighting their unique selling points such as organic ingredients, traditional craftsmanship, and innovative processing techniques [24][26][28]. Development Trends - The blueberry juice market is expected to see product diversification, increased blueberry production, intensified brand competition, and sustained growth in consumer demand, particularly among younger and higher-income demographics [36][37][39].