海尔智家(06690):25Q3净利YOY+15%,国内业务增长较好
CSC SECURITIES (HK) LTD·2025-11-03 08:52

Investment Rating - The report assigns a "Buy" rating for the company, indicating a potential upside of 15% to 35% [5][10]. Core Insights - The company reported a net profit increase of 15% year-over-year for Q3 2025, with domestic business growth performing well despite industry challenges [5][8]. - The company's revenue for Q3 2025 reached RMB 775.6 billion, reflecting a 9.5% year-over-year growth, while the net profit for the same period was RMB 53.4 billion, up 12.7% year-over-year [8]. - The report highlights the company's strong performance in the domestic market, with a 10.8% increase in revenue compared to the industry average decline of 3.2% [8]. Financial Performance Summary - The company achieved a total revenue of RMB 2,340.5 billion for the first three quarters of 2025, with a year-over-year growth of 10% [8]. - The projected net profits for 2025, 2026, and 2027 are RMB 21.66 billion, RMB 23.72 billion, and RMB 26.29 billion, respectively, with year-over-year growth rates of 15.56%, 9.54%, and 10.81% [7][8]. - Earnings per share (EPS) are expected to be RMB 2.31, RMB 2.53, and RMB 2.80 for the years 2025, 2026, and 2027, respectively [7][8]. Market Position and Strategy - The company is actively expanding its overseas business, with a year-over-year revenue growth of 8.3% in Q3 2025, despite a challenging environment in North America [8]. - The report notes that the company's high-end brand, Casarte, saw an 18% revenue increase, while its budget-friendly brand, Leader, experienced a 25% revenue growth [8]. - The company is focusing on digital transformation and cost optimization, leading to a slight decrease in management and research expenses [8].