Core Viewpoint - The real estate industry is increasingly focusing on high-quality delivery capabilities, emphasizing both functionality and aesthetics in residential spaces, which has become the core philosophy for enhancing delivery quality [3][32]. Group 1: Function Iteration - Real estate companies are enhancing delivery standards by improving accessory quality, increasing configurations, and focusing on user-friendly design to elevate living experiences [6]. - The quality of entrance doors is a direct indicator of residential quality, with high-end features like dual doors and smart locks becoming more common in various projects, enhancing both security and aesthetics [6][8]. - Indoor accessory standards are being raised, with innovations like electric towel racks that provide drying and dehumidifying functions, reflecting attention to detail and health [9]. - Smart home systems are becoming more sophisticated, allowing for various control methods, including voice commands and remote access, enhancing comfort and personalization [10]. - The delivery content of residential products is expanding, with features like kitchen islands becoming standard in some projects, improving functionality and interaction [12]. - Kitchen appliances are being upgraded, with many projects now including high-end brands as standard, significantly enhancing the kitchen experience [13]. - Storage systems are being systematically expanded, with integrated designs that enhance functionality and aesthetics in living spaces [15][16]. - Humanized delivery details are becoming a key feature, with thoughtful designs in kitchens that improve cleanliness and usability [18]. Group 2: Aesthetic Appeal - The trend of integrated design is reshaping residential spaces, enhancing visual flow and overall comfort [19]. - Unified ceiling designs in living and dining areas are reducing visual segmentation, creating a more open and spacious feel [21]. - Innovative use of materials and color coordination is enhancing the aesthetic appeal of residential spaces, creating a cohesive and luxurious atmosphere [24][27]. - Detailed decorations in residential products are becoming richer and more refined, contributing to a high-quality living experience [28][30]. Group 3: Future Outlook - The year 2024 is anticipated to be crucial for enhancing delivery quality, with a focus on both functionality and aesthetics as key drivers for real estate companies [32].
交付力研究 | 深化室内交付,功能迭代和颜值引领的双重突破
克而瑞地产研究·2025-02-26 09:40