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2025扩内需:消费政策“三级跳”,文旅业加速升级
和讯·2025-03-02 14:28

Group 1 - The core viewpoint of the article emphasizes the importance of expanding domestic demand and stimulating consumption as a primary focus of economic work in 2024, with a particular emphasis on service consumption and the cultural tourism industry as key growth drivers [1][2][3] Group 2 - The "three-level leap" in domestic demand and consumption policies reflects a shift from being a supporting role to a leading role in economic growth, with a focus on structural optimization and the introduction of new consumption initiatives [3][4] - The government has identified 2024 as a "year of consumption promotion," implementing various measures to increase income, optimize supply, and reduce restrictive policies to stimulate consumer potential [3][5] - The cultural tourism market is highlighted as a rapidly growing sector, with significant economic value and government support, marking its transition from a recovery tool to a growth pillar [6][7] Group 3 - The cultural tourism economy is expected to undergo iterative upgrades, with policies aimed at improving the consumption environment and product offerings, addressing traditional pain points in the industry [7][8] - Key players in the cultural tourism market include major platforms with strong resource integration capabilities and leading scenic spots that excel in refined IP operations, showcasing the potential for transformation in the experience economy [8][9] - The government's focus on enhancing consumer experience and optimizing the consumption environment is set to drive the growth of the cultural tourism economy, which is characterized by high integration and added value [9][10]