【招银研究|行业点评】节后新房反弹偏弱，仅热点城市二手房延续强势——房地产高频跟踪（2025.3.5）

Core Viewpoint - The real estate market is experiencing a significant structural divergence, with new homes underperforming while the second-hand housing market shows strong recovery, particularly in first-tier cities [1][11][12]. Group 1: Market Performance Post-Spring Festival - New home sales in 30 major cities showed a slight increase of 2.7% year-on-year in January-February 2025, but still down nearly 40% compared to 2023 [2]. - The second-hand housing market rebounded strongly, with sales in 13 major cities increasing by 48.9% year-on-year in January-February 2025, and achieving the highest sales volume in nearly five years [3][11]. - The average daily transaction volume for second-hand homes post-reopening approached the high levels seen in October and November of the previous year, indicating robust market activity [3]. Group 2: City-Level Performance Disparities - Market activity varies significantly between cities, with first-tier and some hot second-tier cities maintaining high sales momentum, while most second-tier and lower-tier cities remain sluggish [5][6]. - Cities like Beijing, Shanghai, and Shenzhen continue to show strong performance in both new and second-hand home markets, despite some year-on-year declines due to high base effects from the previous year [6][11]. - The recovery in second-hand home sales in lower-tier cities appears to be primarily driven by low base effects, with limited sustained momentum [5][11]. Group 3: Price Trends - Overall, the housing market has not yet fully recovered, with some first-tier cities showing signs of price stabilization after four months of positive growth [9][11]. - In second-tier cities, only Chengdu and Xiamen have seen consistent price increases, while most others are either declining or experiencing only temporary upswings [9][11]. Group 4: Future Outlook - Structural recovery is expected to dominate the market in the near term, with strong performance in second-hand homes in first-tier and strong second-tier cities [11][12]. - Long-term market improvement will depend on price stabilization and the effective supply of new homes, particularly in core areas where supply remains constrained [12].