如何把“配件”做成“品类”？我们找到3点答案丨走进标杆工厂

Core Viewpoint - The article emphasizes the transformation of windows and doors from overlooked home accessories into a new product category through innovation and smart manufacturing, as exemplified by Huangpai Windows and Doors [2][12]. Group 1: Product Innovation - Huangpai Windows and Doors has developed over 260 patented technologies for 141 components of a window, showcasing meticulous research and development [5]. - The company has implemented a standardized installation process with 15 steps to ensure quality, as installation is crucial for user experience [5][6]. - The focus on sound insulation technologies, such as various types of hollow glass, highlights the company's commitment to enhancing living environments [5]. Group 2: Smart Manufacturing - The company utilizes smart manufacturing to balance efficiency and quality, addressing the challenges of custom-made products [8][9]. - The S500 intelligent production line significantly increases order processing capacity, achieving more than double the output of traditional factories [9]. - The introduction of an intelligent storage system has reduced the material assembly time from 2 hours to just 13 seconds, minimizing human error [11]. Group 3: Brand Development - Huangpai Windows and Doors has maintained a dual focus on product quality and brand development, investing in consumer awareness and recognition [14]. - The company has engaged in various public awareness campaigns and partnerships, including being the official window partner for the 2022 Hangzhou Asian Games [14]. - Continuous investment in branding is seen as essential for building consumer trust and adding value to products [15][16].