Core Viewpoint - The global smartphone operating system market share has seen slight changes in Q4 2024, with Android maintaining a significant lead but facing challenges in key markets like the US and India, while iOS and HarmonyOS show varying trends in different regions [3][4]. Market Insights - In Q4 2024, Android held a 74% market share, unchanged year-on-year, but recorded its lowest quarterly share in the US and India. Despite a double-digit decline in sales from smaller vendors in the US, growth from Motorola and Google helped mitigate losses. iPhone sales in the US only saw a 1% year-on-year decline [3]. - In India, iPhone sales reached a record high due to festive promotions, with older iPhone models accounting for two-thirds of Q4 2024 sales [3]. - HarmonyOS maintained a global market share of 4% year-on-year, but in China, it surged to 19% due to strong sales of new products, leading iOS for the fourth consecutive quarter [3][4]. - The smartphone subsidy policy is expected to further benefit domestic manufacturers and drive the growth of HarmonyOS [4].
按操作系统划分的全球智能手机销售份额(2023 年 Q1 -2024 年 Q4 )
Counterpoint Research·2025-03-14 05:18