【GDC 2025热点】生成式AI如何重塑游戏研发？

Core Insights - The global game development community is increasingly adopting external AI tools rather than developing them in-house to reduce costs and risks [1] - Major publishers are transforming into AI suppliers, providing AI tools to smaller developers, which is driving market maturity [1] - Customized AI tools tailored for game development are emerging, enhancing research and development efficiency [1] Summary by Sections AI Tools Adoption - More developers are opting to purchase AI tools instead of creating them internally, which helps in minimizing expenses and associated risks [1] Publisher Dynamics - Large publishers are evolving into AI tool providers for smaller firms, facilitating a more mature market landscape [1] Custom AI Solutions - There is a rise in specialized AI tools designed to meet the specific needs of game development, contributing to improved R&D productivity [1]