事关银行代销业务！10月1日起施行

Core Viewpoint - The newly released "Regulations on the Management of Agency Sales Business by Commercial Banks" aims to enhance supervision and promote the healthy development of agency sales business in the banking sector, effective from October 1, 2025 [2][3]. Summary by Sections General Provisions - The regulations consist of eight chapters and 54 articles, detailing the internal management system, cooperation institution management, product admission management, sales management, product duration management, supervision, and supplementary provisions [2][6]. Internal Management System - Commercial banks are required to establish comprehensive management systems, business systems, internal management, and consumer protection mechanisms for agency sales [6]. Cooperation Institution Management - The regulations emphasize the responsibility of commercial banks in managing cooperation institutions, including clear admission review requirements and exit mechanisms [6]. Product Admission Management - Commercial banks must conduct thorough due diligence on products and cooperation institutions, with specific requirements for different types of products [6][9]. Sales Management - The regulations outline 11 prohibited sales behaviors for commercial banks, including unauthorized sales and improper promotion of products [9]. Product Duration Management - Commercial banks have defined obligations during the product's duration, ensuring ongoing compliance and consumer protection [8]. Supervision Management - The regulations establish reporting requirements and supervisory measures for commercial banks engaged in agency sales [8]. Consumer Protection - The regulations reinforce the principle of suitability, particularly for vulnerable groups such as the elderly, requiring banks to adopt more cautious sales processes and clearer communication [9][10].