速递｜DeepSeek等开源模型触发云服务定价权崩塌，咨询业是成AI最后付费高地？

Core Insights - The current trend shows that large cloud customers are reducing their spending on artificial intelligence (AI) due to falling prices [1][6][10] - Companies are increasingly turning to cheaper AI models, such as those from DeepSeek, which offer similar capabilities at significantly lower costs [1][8][12] Group 1: AI Spending Trends - Large enterprises are expected to slow down their AI service spending through cloud providers like Microsoft, Google, and Amazon in the short term [6][10] - Companies like Palo Alto Networks are planning to reduce AI expenditures to support existing products, as cheaper models can perform similar tasks at a fraction of the cost [1][10] - Intuit has shifted to a mixed approach using free and open-source models, which has slowed its AI spending growth on Azure [8] Group 2: Cost Reduction and Market Dynamics - The availability of Nvidia server chips at lower prices has made it easier for cloud customers to run AI applications [2] - The overall cost of AI services has decreased, leading to a potential increase in demand as companies adopt new technologies [5][9] - Microsoft and Amazon executives believe that the drop in costs will lead to overall growth in AI model purchases, aligning with the Jevons Paradox [8][9] Group 3: Company-Specific Developments - Thomson Reuters reported that its AI spending has remained stable due to the decreasing costs of the models driving its functionalities [7] - PwC is increasing its spending on AI models from cloud providers to enhance its services, despite lower operational costs for its internal chatbots [13][14] - Companies like OpenAI and Perplexity are among the few that have achieved significant revenue from AI applications, while larger software firms like Salesforce are struggling to see revenue growth from their new AI products [15][16]