关税变量对面板及相关显示产业链影响

Core Viewpoint - The implementation of reciprocal tariffs by the U.S. starting April 9 is expected to impact the display industry, particularly concerning optical films and AMOLED organic light-emitting materials, leading to potential demand decline and price increases for end products [1][3]. Group 1: Impact on Supply Chain - The majority of the panel and related component supply chains are based in Asia and have not been directly exporting to the U.S., thus they remain unaffected by the current tariff measures [3]. - The U.S. tariff policy may disrupt demand for various end products, particularly consumer electronics, as rising tariffs could increase prices and affect consumer confidence [3]. Group 2: Business Market Outlook - Initial expectations for a recovery in business demand this year may be delayed as companies start to control IT spending and expenses due to market uncertainties [4]. - Consumer electronics brands are likely to respond to the tariff situation by delaying shipments from Southeast Asia and optimizing production capabilities in Mexico to mitigate tariff pressures [4]. - If there are no significant adjustments to the tariff direction, it is anticipated that end product prices may begin to rise in the second half of the year to offset increased costs from tariffs, given that most brands currently have about three months of inventory in the U.S. [4].