猿大侠·2025-04-24 03:16Core Viewpoint - The cancellation of the "refund without return" policy by major e-commerce platforms marks the end of a service that was initially beneficial but led to abuse and financial strain on merchants [2][4][5]. Group 1: Policy Changes - Major e-commerce platforms including Pinduoduo, Taobao, Douyin, Kuaishou, and JD.com are set to abolish the "refund without return" policy [2]. - The change indicates a shift in how refund requests will be handled, with merchants now responsible for processing refund requests after goods have been received by consumers [3][8]. - The "refund without return" policy was introduced in 2021 to encourage purchases by simplifying the return process, but it has led to significant issues, including exploitation by some consumers [4][5]. Group 2: Impact on Merchants - The cancellation of the policy is expected to alleviate financial pressure on merchants who have suffered from the misuse of the refund system, reducing the risk of losing both goods and payment [8]. - Merchants will no longer face the risk of "zero-cost purchases" that arose from consumers exploiting the refund policy [4][8]. Group 3: Impact on Consumers - Consumers will need to be more cautious when shopping, as they will have to engage in more communication and negotiation with merchants regarding refunds [8]. - The change encourages consumers to better understand product information before making purchases, as the refund process will now require more diligence [8]. Group 4: Industry Outlook - The removal of the "refund without return" policy is anticipated to foster a healthier and more sustainable e-commerce environment, moving away from low-price competition and towards quality improvement [8]. - This shift is expected to promote fair competition and enhance product and service quality among merchants, benefiting the overall industry [8].