泡泡玛特公告:紧急停售!
新华网财经·2025-06-15 01:15

Group 1 - LABUBU has gained immense popularity globally, with celebrities like David Beckham and Rihanna showcasing their purchases on social media, leading to a buying frenzy both online and offline [1] - In South Korea, the offline sales of LABUBU plush dolls and keychains have been temporarily suspended due to safety concerns arising from chaotic scenes at sales locations, including overnight queues and altercations [2][4] - The demand for LABUBU has led to incidents of violence in London, particularly at the Stratford Westfield shopping center, highlighting the extreme consumer interest [6][7] Group 2 - LABUBU, part of the THE MONSTERS series, initially struggled to gain traction after its inception ten years ago, with revenues of 263 million yuan in 2022 and 368 million yuan in 2023, but saw a dramatic increase in 2024, surpassing 3 billion yuan, a year-on-year growth of 726.6% [17] - The recent surge in popularity began with the launch of the LABUBU 3.0 series in April 2024, which quickly became a phenomenon, leading to long queues in stores and rapid sellouts online [17][18] - Prices for LABUBU products have skyrocketed, with blind box prices increasing from 99 yuan to 349 yuan, and rare collaborations seeing prices soar to 27,999 yuan, indicating a significant market demand and speculation [18] Group 3 - The market response has positively impacted the company's stock price, with its market capitalization recently exceeding 360 billion HKD, elevating its founder Wang Ning to the status of the richest person in Henan according to Forbes [18] - Despite the stock price fluctuations, the company remains focused on long-term operations rather than short-term market perceptions, as stated by its founder [21]