How Xiaomi made one of China's buzziest EVs
CNBC·2025-06-06 07:00
Just four years after it was founded, China's Xiaomi became the third largest phone maker in the world. Critics called it an Apple copycat. So, Le Jun is known as the Steve Jobs of China, and he earned that nickname because in the early days, he would do pretty much everything that Steve Jobs would do, including the way he dresses.He knew though that he couldn't match Apple's brands and products at that time. So, he went for the mass market. But now Xiaomi is making EVs, something Apple abandoned after inve ...