Is Japanese anime the next global gold mine? | FT #shorts
Financial Times·2025-05-20 04:00
Japanese anime has shifted over the years from something niche to a global phenomenon. One of Japan's most potent vectors of soft power. Naruto, Dragon Ball Z, Pokémon, Akira, and a galaxy of others have become touchstones of culture for 800 million fans worldwide, including sports stars, musicians, and even politicians.International studios and investors have seen the appeal of its extensive back catalog of characters and plot lines, at least to superhero franchises have founded. The global mark for anime ...